Your Business Expansion Expert in
Vietnam

Registering a trademark in Vietnam is essential for any business—especially foreign investors—to secure legal ownership of their brand. Without a formal Vietnam trademark registration, competitors or counterfeiters could hijack your mark, causing brand confusion and losses. A registered trademark grants you exclusive nationwide rights to your brand symbol, making enforcement against infringers much stronger. In…

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Vietnam’s 3,200 km coastline and network of seaports have positioned it as a regional logistics hub. Key ports include Hai Phong, Saigon, Da Nang, Quang Ninh (Cai Lan), and the Cai Mep–Thi Vai complex in Vung Tau, which handle most of the country’s maritime trade. Notably, Saigon, Hai Phong, and Cai Mep rank among the…

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Vietnam’s market reforms since the 1990s have turned it into a major hub for global trade. By joining ASEAN’s free trade area, the WTO, and multiple FTAs like CPTPP, EVFTA, and RCEP, the country has expanded access to international markets and attracted growing investment. Export performance has been strong — from USD 282.7 billion in…

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Vietnam offers an enticing market for foreign businesses, with a population now exceeding 99 million and a rapidly expanding consumer base. Projections indicate the country will gain an additional 36 million middle-class consumers by 2030, bringing the total middle-class population to around 56 million. This is a dramatic increase from just about 8 million in…

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Vietnam’s import and export industries are vital to its economic engine, contributing significantly to national growth. This article dives into major export sectors like electronics, textiles, and coffee, and crucial imports such as machinery and crude oil. Discover how these industries drive Vietnam’s trade and economic development. As global trade partnerships expand, setting up a…

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From the moment a mismatched hire walks through the door, the cost of a bad hire begins to mount. As one HR expert notes, a bad hire “doesn’t just drain financial resources — it can disrupt team productivity, damage company culture, and even tarnish your brand’s reputation”. In other words, hiring the wrong person means…

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